AI Search Optimization // GEO
Ensure your website is built to be the answer in AI Search
Visibility Analysis
Optimizing for AI includes the same principles of SEO, but, from an authority-based perspective. Here, we will run a baseline Brand authority report based on mentions, citations and prompt visibility in AI Overviews, ChatGPT, Gemini & other engines
Technical Optimizations
Quite possibly one of the most important components of being visible in AI Overviews and becoming the answer in AI search, having an optimized website from a technical perspective should take priority. Structured data, Schema implementation and LLM.txt files (for large, unstructured sites) maximize visibility for both GEO and SEO.
Content Development
While quality content is king when trying to increase visibility organically, the structure and informational-based nature is critical in boosting AI visibility. During this part of our program, we will identify topics, prompts and potential citations for content to become the answer in AI search.
Strategy Development
A strategy is only as successful as the tactics deployed to complete overall business objectives. Utilizing our channel expertise and client experience, we'll build out a strategy that emcompasses traditional SEO principles, with generative AI ranking tactics to increase visibility and monitor performance.
Citations & Mentions
The primary ranking signals in AI Search are similar to SEO, but with a twist: mentions and citations matter the most. Utilizing current visibility and third-party analysis tools, we will pull current citations & mentions to build on the brand's core, and expand with informational-based content to increase visibility in AI search.
Measurement
Everything in digital marketing is measureable. Depending on how hands-on our clients are, we offer bi-weekly or monthly reports focusing on the metrics that matter. AI brand reports will be provided to track mentions, citations and prompt visibility across major engines.
Built to be the Answer.
Ready to increase traffic & conversions?