The Whiteboard

Our Thoughts on Digital Marketing

Top Digital Marketing Analysis Tools in 2024

By Macy H | July 9, 2024

In the rapidly evolving world of data analytics, staying ahead of trends is essential in digital marketing for businesses alike. As we progress through 2024, the vast selection of analysis tools has become more refined,…

Optimize Your Google My Business For Local SEO

By Sierra | November 5, 2020

Gaining local visibility is an essential first step for any local business. Google My Business is one of the best tools for local businesses, but a surprising amount of people don’t fully utilize this tool.…

Unleashing a Successful Link Building Campaign

By Bryan | June 24, 2019

Unleashing a Successful Link Building Campaign The importance of building quality links to your content has been known for some time now. One of the single most important ranking factors for your site is the…

Agency vs In-house Digital Marketing

By Bryan | October 9, 2018

The PPC Question Do we hire a new employee for our PPC management, or do we hire an agency? That is the question that many business owners have asked themselves. This is a tough question…

How to Make Your Content Rock

By Bryan | June 28, 2018

We’ve all heard about the importance of content and how success is contingent upon something that people actually want to link to, but just how does one come up with an idea? Well, victory lies…

Display Ads are Here to Stay

By Sierra | June 8, 2017

Display marketing offers several distinct benefits to any business, especially affiliates and merchants. Let’s look at some of the added perks: Increase your conversion rates ROI is everything when it comes to affiliate or merchant…

Digital Marketing is the Future

By Sierra | June 5, 2017

In today’s society the world is rapidly becoming digital. Individuals are constantly on their electronic devices everyday consuming content. Companies are starting to take advantage of this trend and are going digital. Nowadays marketing departments…

The Perks of CRO

By Sierra | June 1, 2017

Attracting new users is the main reason why businesses set up websites in the first place. By gathering users information you are on the right track of making them customers. Now this goal can be…

Social Media Bringing in Traffic

By Sierra | May 30, 2017

Social media can either be your best friend or worst enemy. When running a business that has online social presence the main goal is being seen and furthering success. However, with that comes the possibility…

Finding What Works Best: PPC vs. SEO

By Sierra | May 25, 2017

When it comes to digital marketing there are many techniques that can be used. Figuring out which service to use may seem challenging because you want the one that will drive more traffic to your…

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