Increase Conversion Rates
Increasing conversion rates is what every business wants. Now what exactly are conversion rates? Conversion rates are the percentage of potential customers who take a certain action that you want. Here are some examples of…
Digital Marketing to the Rescue
Digital marketing plays a huge part in the success of a business. In today’s market consumers are more connected and engaged with brands. The use of digital devices and the internet makes this possible. Information…
Brand Management
Brand management contributes to the the success of your company. What is brand management exactly? Branding is the process of creating an identity for your business. In today’s culture brand management is more than just…
Importance of Customer Service
When was the last time you had a great experience as a customer? Maybe it was the way you were approached and regarded as a valued customer. Creating an element of great customer service is…
Let’s Remarket to Target
Remarketing is a wonderful tool that allows marketers and businesses to display their ads to visitors that have viewed their website previously. This is done by placing a cookie on the visitor which allows businesses…
Core Values
When operating any type of business, you need to implement core values. These values not only shape your company, but reflects your image to potential clients. Here at Butane Digital we thrive on four essential…
Pay-Per-Click Does the Trick
Pay-Per-Click Advertising often referred to as PPC is a marketing technique that allows business owners to display their ads on a website, in return for a fee each time a user clicks the ad. Ultimately,…
B2B vs. B2C Marketing
When working with prospective clients you need to realize the difference between marketing to a business and marketing to a consumer. The experience for each is different and needs to be approached correctly. Marketing to…
Social Media the Right Way
Social Media plays a huge role in gaining customers. Getting your name out there is vital for success. It can be difficult to do social media marketing correctly. Quality over quantity is the mantra for…
SEO: Not Dead, Just the Beginning
Having online activity is a vital component to the success of your business. Everyone wants their company to be seen and that can be done with the use of search engine optimization (SEO.) Doubtful…
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